Aisling Brock


User Experience & Product Designer

Aisling Brock


I am an enthusiastic problem solver with over 10 years’ experience designing for businesses, brands and products. Ready to pitch in wherever needed with my diverse skillset, I thrive in startup environments where I can make an impact.

Curriculum Vitae

Interaction Designer – Capgemini

August 2020 - present

Currently working on EU Exit projects for HMRC Digital.

Other projects: Accessibility innovation event facilitator, HMRC mobile app (Help to Save), NHS Scotland (Check In Scotland).

Product & UX Designer – Matchbox

January 2019 - July 2020

Designing web, mobile, and voice products for a variety of clients spanning the IoT, entertainment and financial sectors.

Designer – LoyaltyLion

January 2017 – December 2018

Responsible for all things design-related, from the website, to printed collateral (small and large formats), to presentations and client mockups.

GDS Interaction Design

Over 1 year of GDS interaction design experience. Extensive knowledge of design system patterns and prototyping with the GOV.UK prototyping kit.

Design Across Mediums

I’ve designed for many mediums including web apps, mobile apps, voice products, websites (e-commerce and marketing), and print.

Front-End Development

I have experience as both a designer and front-end developer. This helps me to communicate with development teams and help with visual consistency.

Selected Projects

Navigating EU Exit changes for goods movements

Designing new systems for EU Exit to keep the flow of goods moving between the UK and the EU.

Helping limit the spread of coronavirus

Primary designer of a mobile app to assist contact tracers to stop the transmission of COVID-19.

Encouraging low-income earners to form savings habits

Designing a mobile app feature to encourage uptake and consistent use of a government-run savings programme.

Bringing ideas to life with Design Sprints & workshops

Facilitating workshops and creating prototypes for global brands to help teams explore ideas and innovate.

Creating innovative products with emerging technology

Creating conversational voice user interfaces forAmazon Alexa, Google Assistant, etc. Designing management systems for other Internet of Things technology.

E-commerce, marketing & brand... oh my!

Extensive experience designing for e-commerce brands, customer loyalty products, and marketing materials.

Brand & Web Design

I run a brand and web design studio called Pretty Content.

I specialise in working with creative small businesses and professionals.

User Experience Consulting

I am available for User Experience consultation work.

Enquire below.

Enquiries: hello at