ARTE Roofing and Exteriors is a Calgary-based roofing company who wanted to do things a bit “out of the box” and create a striking design to attract new clients.
For this project the client really wanted to do something a little ‘out of the ordinary.’
They wanted to draw attention to the major sections of their site from the get-go, and incorporate a lot of imagery.
I decided to make a grid, and then to place boxes around the page like building blocks, some overlapping others. The photos are inset, as if viewing them through a window. I hope that the site conveys the idea of building materials (such as shingles) coming together to complete one structure.